Professor of the Department of Marketing Management. Director of ESADE’s Chair of Design Management.
Duration : 0:1:18
What is Marketing? – Jordi Montaña – ESADE
Marketing Management-2
Marketing Management-2ISY3 Media et Management
ISY3 simplifies, standardises and automatises the handling of media data. Photos, graphic-, audio- and video data and presentations as well as DTP documents (Adobe InDesign, QuarkXPress etc.) can be managed centrally and exchanged company-wide quite comfortably with ISY3.
Duration : 0:7:53
Marketing Management Kotler Software Sales Lead Generation
Marketing Management Kotler Software Sales Lead Generation video tutorial extolling the features and benefits of the Lead Generation MBA Marketing Management Software that guarantees progress and results. For more information, visit:
http://www.leadgenerationmba.com
Duration : 0:4:26
Keynote Speaker: Futurist Patrick Dixon – industry trends – management, marketing, customers, lifestyles, motivation, change management and leadership development. Corporate event keynote speaker: video and slides.
Keynote speaker – Futurist – at conference / corporate event. Global leadership event for MTN by Dr Patrick Dixon. Keynote lecture given to multinational audience of several hundred in South Africa. Keynote presentation covered marketing, management, motivation, industry, leadership, new technology, mobile phones, broadband, convergence, divergence,web phones, future of broadband, sms, video phones and other devices. Keynote conference slides also available on consumer trends, customer relationship management, client support. Business communications and virtual teams and virtual organisations. Leadership training and executive education. Patrick Dixon is a keynote speaker on issues such as globalisation, culture clashes, poltical change, global warming, carbon trading, demogaphics, urbanisation, bottom of pyramid, health, ageing and AIDS. Watch other Conference keynote lectures by Patrick Dixon. Banks will become phone companies and telecom companies will become banks. Keynote also covered mobile payment systems, micropayments, mobile phone credit card transactions and loans. Economic impact of remittances from foreign workers using SMS credit to avoid foreign exchange transaction costs. How biometrics fingerprint technology will allow large mobile phone payments. Commissions and interest charges on loans. Impact of revenues from American Express, Visa, Delta, Access, Mastercard moving to mobile phone transactions. Threat to retail banks from mobile phone payment systems using SMS, RFID and other technologies including biometrics. All innovation is divergent – doing things different and better. But most companies focus on convergence on price, quality, features.
Duration : 0:44:22
elvis | Digital et Management 2.0 | update available
Demo of popular elvis DAM features. Including: Search Engine, Architecture, AIR client, Collaboration, CS4 integration, Cooliris and more..
http://www.elvisready.com
Duration : 0:9:1
Master of Marketing Management in Bern (www.imu.unibe.ch)
Institute of Marketing and Management, University of Bern, Switzerland.
Produced by www.dreirad.ch and IMU-Marketing.
(c) 2006
Duration : 0:3:30
Marketing Management-1