What types of target media should a press release be sent to for a new book?

Posted by admin on August 25th, 2009 and filed under media | 1 Comment »

A friend of mine has a new book coming out and she is supposed to make a list of target media for the publisher to send out her press release. We were wondering what types of target media should we include besides TV, Radio, Newspaper? Should we include bookstores, magazines? Any info would be helpful.

major newspapers that have book reviews and bestseller lists (NY Times, Boston Globe)
maybe Time or People, but probably literary- or library-oriented magazines

One Response

  1. Molly T Says:

    major newspapers that have book reviews and bestseller lists (NY Times, Boston Globe)
    maybe Time or People, but probably literary- or library-oriented magazines
    References :

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