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I’m hesitating between doing a marketing course or a management one?
Which one do you think has a better future? I mean which will make it easy for me to find a job. Thank you

If you live in a very big city marketing might be good since big companies tend to have marketing depts, if you plan on living in a small or moderate city then management will be good for you. Management will get you a job no matter where you live though since you learn so many different aspects of a business.

I have two years left at a State College. I am just curious what people think of my combination of degrees. I live in the tri-state area (NJ PA NY) if that helps. Also I know this is different from school to school but does a minor in Paralegal require the student to be certified? if so, what is the test or certification requirements? Thank you for your answers.

I think your combination of degrees will be extremely useful to an organization. Your pitch should focus on the fact that you are able to not only support the legal requirements of an organization but you are able to present the legal services to the market place in order to increase revenue. Companies love when an employee uses practical knowledge of a specific industry (legal in your case) in order to improve sales and marketing. More often than not there is one person in the organization who is knowledgable about being a paralegal and another person handling the marketing. You will have an advantage because you are knowledgable about both.

Also, think grad school and maybe specializing in Law Marketing; be creative and create your own career! Legal firms would pay you to study trends in legal services and predict marketing trends.

I ultimately want to pursue a Marketing Management career. What are the top 3-10 most prestigious universities for a person pursuing this type of career?

Please include at least 3 universities (in order), and what major of study you would suggest.

If you want to work in marketing management, then the obvious major is marketing.

You do not specify whether you want a BS or an MBA. This makes a big difference, because most of the best schools for marketing (Northwestern, Stanford, Harvard, Duke, Dartmouth, etc) do not offer business degrees to undergraduates.

For undergraduates, there are several schools — most of which are also excellent for MBA students.

The three best programs for undergraduates are at Wharton, MIT and Berkeley. Others that are good are Michigan, UNC, NYU, Boston College, Virginia, Villanova, Maryland, USC and Notre Dame.

What is the difference between these?
Which one makes more money?

Business Management all the way! Marketing is a much narrower focus, while Business Management is more broad. After 20 years selling, I wish I hadn’t gone so narrow with my degree. It has proven to hurt me on more than one occasion.

As far as the economy comment – while I agree it’s bad, I will say this… When I started in business in the late 80’s/early 90’s, the economy sucked then too. Now is the time the good people pull away form the bad people in business. I don’t mean morally good or bad, I mean the smart, hard-working capitalists will leave the under-achievers or the entitlement mentality people in the dust.

Good luck!

I’m torn and would like to pursue the career with the most job growth and employment availability…what do you think?

I don;t know of any "jobs" in Internet Mktg Mgmt – some of the stuff you learn there might help you with a website of your own, but I think it would be a big waste of money to get a degree in that – doubt you’d ever get a full time job doing it – AND – not even sure what visual communications is.

What kind of math do you in marketing, hr or management?
Question Details:If you work in these fields what kind of math do you deal with?? is it advanced math? or just basic math…i don’t know why u have to take calculus and statistics for a degree in those fields when i hear you don’t really use it

For HR, it depends on what area you specialize in. Comp and benefits, you are doing a lot of analytical work – market data for pay and benefits, range compression, percentage changes, statistical/regression analysis, etc. Organizational analysis/org design, lots of psychological statistics and analysis.

For a generalist role, you would probably be using a spreadsheet for more "everyday" calculations – employee turnover, time to fill open requisitions, etc.

Overall, statistics would come in handy, calculus probably not so much. Happy counting….

i want online resources for marketing /sales management ..
i want to make a project on it.
it should have aleast material up to 25 pages.
can be advertising stuff like sales promotion, pricing etc

Check out ( http://www.salesandmarketinghelp.com )
They have great content related to this topic.

From anybody with personal experience, is it a good money-making field? Can you have time off? What are the pros and cons?

Its very good pay wise however Marketing is a very common field for people to have degrees in so the competition for jobs is much higher and harder.
Time off depends on the company you work for. Most companies give you 2 weeks off per year with a week of sick time.
There usually is a lot of overtime involved and your on salary pay not hourly.

Sales is much like marketing (since in marketing all your doing is selling anyways) and gives you much more freedom. You should look into sales first and try working into marketing after you have some experience. At least with sales all the work you do your getting compensated on.

So I have a assignment to make a new product for budweiser and I as of right now am trying to come up with something to target women but I can’t think of much…Help please!

The beer has 100 calories. But it is formulated so that it takes you body 200 calories to digest it. It is "fortified" with extra wheat or barley. It causes you to lose weight with no exercise.

Marketing strategy involve in Marketing management : -

Once the company has obtained an adequate understanding of the customer base and its own competitive position in the industry, marketing managers are able to make key strategic decisions and develop a marketing strategy designed to maximize the revenues and profits of the firm. The selected strategy may aim for any of a variety of specific objectives, including optimizing short-term unit margins, revenue growth, market share, long-term profitability, or other goals.

To achieve the desired objectives, marketers typically identify one or more target customer segments which they intend to pursue. Customer segments are often selected as targets because they score highly on two dimensions:

1) The segment is attractive to serve because it is large, growing, makes frequent purchases, is not price sensitive (i.e. is willing to pay high prices), or other factors; and

2) The company has the resources and capabilities to compete for the segment’s business, can meet their needs better than the competition, and can do so profitably. In fact, a commonly cited definition of marketing is simply "meeting needs profitably."

The implication of selecting target segments is that the business will subsequently allocate more resources to acquire and retain customers in the target segment(s) than it will for other, non-targeted customers. In some cases, the firm may go so far as to turn away customers that are not in its target segment. The doorman at a swanky nightclub, for example, may deny entry to unfashionably dressed individuals because the business has made a strategic decision to target the "high fashion" segment of nightclub patrons.

In conjunction with targeting decisions, marketing managers will identify the desired positioning they want the company, product, or brand to occupy in the target customer’s mind. This positioning is often an encapsulation of a key benefit the company’s product or service offers that is differentiated and superior to the benefits offered by competitive products. For example, Volvo has traditionally positioned its products in the automobile market in North America in order to be perceived as the leader in "safety", whereas BMW has traditionally positioned its brand to be perceived as the leader in "performance."

Ideally, a firm’s positioning can be maintained over a long period of time because the company possesses, or can develop, some form of sustainable competitive advantage. The positioning should also be sufficiently relevant to the target segment such that it will drive the purchasing behavior of target customers

Marketing Management defines a category of software used by marketing organizations to manage their end-to-end process from gathering and analyzing customer data across websites and other channels, to planning, budgeting and managing the creative production process, to executing targeted customer communications to measuring results and effectiveness. EMM is a superset of other marketing software categories such as Web Analytics, Campaign Management, Marketing Resource Management, Marketing Dashboards, Lead Management, Event-driven Marketing, Predictive Modeling and more. The goal of deploying and using EMM is to improve both the efficiency and effectiveness of marketing by increasing revenue generation, decreasing costs and waste, and reducing time to market. The benefit of using an EMM suite rather than a variety of point solutions is improved collaboration, efficiency and visibility across the entire marketing function, as well as reduced total cost of ownership. When used as an integrated suite, the solutions help to deliver a marketing system of record critical to delivering an integrated customer experience, resource optimization, and improved decision-making.